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Tina’s New Orleans Contemporary

A restaurant identity project for Tina’s New Orleans Contemporary, moving from cultural inspiration and crest design into logo, menu and signage concepts.

Restaurant Logo, Menu & Signage ConceptFood & BeverageThailand
RestaurantBrand IdentityMenu DesignSignage
The challenge

What needed to be solved.

The restaurant required an identity that could translate New Orleans references into a contemporary dining brand without becoming generic or overly themed.

Zest’s approach

How the project was shaped.

Zest researched visual cues including heritage crests, lilies, pineapple symbols, music, New Orleans architecture and dining culture to build a distinctive brand world.

Creative solution

How strategy became something tangible.

The identity system developed through inspiration boards, a custom crest, logo applications, menu design and signage concepts.

Project value

What the work made possible.

The project created a rich identity direction that connected place, food culture and premium restaurant communication.

Selected visuals

Curated public-facing visuals from the work.

These selected visuals show the quality, direction and practical output of the project in a clear, focused way.

Tina’s New Orleans Contemporary representative image
Representative image from the project.
What Zest provided

Selected scope delivered by Zest.

  • Visual research and inspiration board
  • Custom crest design
  • Logo design
  • Menu design
  • Signage concept
  • Restaurant identity applications
Public summary

The work in context.

The project created a rich identity direction that connected place, food culture and premium restaurant communication.

Related services

The service areas behind this project.

Related work

See more selected case studies.

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