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The Bull & Bush

A gastropub and wine identity system built around a colourful low-poly bull symbol, flexible colour-bar treatments and business-card applications.

Gastropub Logo & Identity SystemFood & BeverageBangkok, Thailand
GastropubBrand IdentityLogo DesignCollateral
The challenge

What needed to be solved.

The Bull & Bush needed a memorable gastropub identity that could stand out while remaining clean enough for practical collateral and signage use.

Zest’s approach

How the project was shaped.

Zest created a bold geometric bull illustration and explored supporting colour-bar systems to build an identity that felt energetic and contemporary.

Creative solution

How strategy became something tangible.

The final system included logo design, colour-bar variations and business card designs using both white and dark applications.

Project value

What the work made possible.

The work gave the venue a distinctive brand mark and practical identity toolkit for hospitality collateral.

What Zest provided

Selected scope delivered by Zest.

  • Logo design
  • Low-poly bull illustration
  • Colour-bar identity variations
  • Business card design
  • Light and dark collateral applications
Public summary

The work in context.

The work gave the venue a distinctive brand mark and practical identity toolkit for hospitality collateral.

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