What needed to be solved.
The Bull & Bush needed a memorable gastropub identity that could stand out while remaining clean enough for practical collateral and signage use.
A gastropub and wine identity system built around a colourful low-poly bull symbol, flexible colour-bar treatments and business-card applications.
The Bull & Bush needed a memorable gastropub identity that could stand out while remaining clean enough for practical collateral and signage use.
Zest created a bold geometric bull illustration and explored supporting colour-bar systems to build an identity that felt energetic and contemporary.
The final system included logo design, colour-bar variations and business card designs using both white and dark applications.
The work gave the venue a distinctive brand mark and practical identity toolkit for hospitality collateral.
These selected visuals show the quality, direction and practical output of the project in a clear, focused way.
The work gave the venue a distinctive brand mark and practical identity toolkit for hospitality collateral.
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